mardi 9 septembre 2014

80 Billion In Sales From Mobile Phones In 2014

By Adam Noah


Just five or six years ago, there was only a small amount of the population that was actually using smartphones. People were still conditioned to use traditional phones with buttons that only showed the caller ID and a few other bits of information. Today, smartphones are becoming the standard for all phones that are produced by cellular companies, which is why e-commerce businesses should be very attentive.

Studies have shown that $80 billion, or more, in sales on the Web will come from these mobile devices. It's in the best interest of any company that markets products online to modify their website so that mobile users can easily navigate and buy. But that's only the tip of the iceberg in regard to how mobile advertising and sales are literally changing the landscape of how businesses sell products today.

Creating Mobile Responsive - The key to making this easy for you to generate sales from those that are visiting your site on the web using their cellular phones is to make your website mobile responsive. This means that the visitor will not have to use a mouse in order to navigate and potentially purchase what you have to buy. They simply have to slide and tap on their screen, allowing them to quickly find the products that they want and buy them right away.

Why Apps Are Following To The Wayside - As was foreseen several years ago, applications are simply not the best way to market to mobile users. Just as people are conditioned to use a web browser, they are doing the same on their mobile phones. Applications have simply been limited, and always will be, in regard to presenting products and services. Fortunately, web designers and technology are continuing to improve on their ability to make shopping with mobile phones much more easier through Web browsers on smartphones today.

If someone had predicted five years ago that cellular phones would actually be responsible for over $80 billion in sales, people would probably have laughed outright, and for good reason. At the time, the iPhone was in its infancy, and all other competitors had mediocre smartphones at best.

Today, cellular technology has moved forward at lightning speed, providing larger screens and more options, allowing people to make purchases very easily from their cellular phones. In order to ride this trend, and tap into mobile users that are more likely to purchase using their cellular phone, here are a few tips that you can use to tap into this trend of people buying with mobile devices that can certainly improve your bottom line.




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